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News: 2013

07.10.13 - AIMG Develops Custom CMS Website for Process Controls Supplier

AIMG designed and developed a new content management system website for process controls supplier the Robert S. Hudgins Co. The client was looking for an updated look and feel as well as the ability to make product and manufacturer updates to the site in a timely fashion.

“As a stocking distributor and representative of process controls by leading manufacturers since 1949, the client wanted a website design that complimented their success over the years while allowing them to make changes as they are needed,” said Craig Bickford, Senior Project Manager at AIMG. “Our solution is a custom designed content management system website that provides the client with the tools he needs to easily add and edit website content on the fly, making it live within seconds of posting. This ensures that his customers have access to the most up-to-date information about the products he represents.”
 
The CMS website has an intuitive Admin interface, allowing the client’s administrators to login to the secure section of the site to access website content. A convenient copy editor tool makes adding images, digital files, or text fast and easy. The CMS also features a convenient search engine optimization tool that allows the client to manage optimization items such as title tags, meta descriptions, and alt tags - elements affecting the content’s searchability within the major search properties such as Google.
 
In addition to the design and development of the client’s CMS website, AIMG provided content development services including copywriting and digital images. AIMG also integrated Google Analytics for the tracking and analysis of website performance and to assist with the on-going development of collateral marketing initiatives designed to drive traffic to the website.
 
For more information about the Robert S. Hudgins Co. visit http://www.rshudgins.com/index.cfm.
 
AIMG is a full service marketing and web development agency offering comprehensive services for business development and promotion online and offline. Among the many services offered is the development of custom web applications and branded integration of third-party solutions to fulfill any number of administrative, marketing, branding and business needs including custom content management systems optimized for search and conversion. To speak with a web specialist call (704) 321-1234 now.
 

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