ROTHCO, the world’s leading wholesale supplier of military and outdoor clothing, turned again to Accurate Imaging for website enhancements that expand upon the site’s custom-designed Accurate Imaging Content Management System edit-ability feature.
The web editing system allows password-protected administrators to update site information in real-time, unassisted and without prior HTML knowledge. The system was first installed in June, 2002, during Accurate’s initial revamping of the site. The company is able add and delete products, change text and images, and customize content appearance all in real-time. The enhancements were expanded to include vital inventory information.
Accurate Imaging remains ROTHCO’s choice for website enhancements due to a mutual commitment to customer satisfaction. Accurate continuously works to improve customer-experience at the site. The new updates empower ROTHCO to keep customers informed of the most current product offerings and of newsworthy company events.
ROTHCO, celebrating its 50th Anniversary this year, is the world’s leading supplier of military and outdoor products. It carries an extensive line of apparel and gear available for domestic and overseas sale to resellers of all types. In recent years, ROTHCO has expanded its product range to include new lines of sportswear. Twenty-five percent of its customer base now exists in an overseas market. Visit www.rothco.comfor more information.