The Association for Advancing Automation, or A3, is the umbrella organization for the Robotics Industry Association (RIA), Automated Imaging Association (AIA), and the Motion Control Association (MCA). The organization serves more than 750 members including automation manufacturers, component suppliers, system integrators, end users, researchers and consulting firms throughout the world. The group approached AIMG to develop a custom branded website that was easy to manage.
“The clients were looking for a website solution that offered them a lot of flexibility, including seamless integration with their blog and email marketing program, and an easy way to administer specific tasks, like posting new videos,” said Joe DeMicco, Founder & CEO of AIMG. “Although there are inherent limitations with such applications, WordPress was a strong choice because it offers a fair amount of customization options and features. To even further the enhance the experience of both the users and the administrators, we designed & developed the website to be ‘responsive.’ Taking this approach was important because it allowed the website to expand and contracted dynamically depending on what type of device the user was view from. Not only were we able to create an impactful design that provides site visitors with a compelling user experience regardless of the screen size of their device, but we were able to develop the kind of administrative ease and control our clients desired.”
AIMG develops and integrates custom and third-party web solutions, including content management systems, ecommerce websites, and custom functionality to fulfill a wide variety of online sales, marketing, lead tracking and administrative needs. To speak with a web specialist call (888) 291-0037 or visit www.aimg.com.
To learn more about the Association for Advancing Automation, visit www.a3automate.org.