AIMG worked with a leading interventional radiologist to develop new content and a responsive website design to promote the opening of his new clinic in New York City.
“It was absolutely essential that we develop the right messaging and design to align with the client’s professional offerings, experience and branding, while at the same time, effectively communicating with his targeted buyer persona groups,” said Joe DeMicco, Founder & CEO of AIMG.
The website is a fully responsive solution that facilitates access from virtually any web-enabled device. With potential clients utilizing a variety of computing devices to search for the types of services offered, the new content and design has been strategically presented to effectively engage targeted audiences whether they access it from a smartphone, tablet, laptop, or desktop.
To give the client complete control to update website content at any time without needing a web developer, the website has been built with WordPress as the backend solution. AIMG seamlessly integrated the client’s third-party online scheduling and appointment application and contact form with the website to ensure uniform branding and a consistent user experience.
The new responsive website is viewable online at www.cvsnyc.com.