Accurate Imaging created a winning new website design with improved functionality for NYPG, New York’s oldest and most trusted film production guide. The NYPG site has a double objective of serving both its paid advertisers and those in need of the services available through the listings.
Existing client data was used to create a dynamic category and listing search for site users. To ensure that the most up-to-date listing information is available to users, Accurate Imaging created a back end listing editing tool to allow for real time changes to the data, making it easy for NYPG assigned administrators to quickly add or edit listings any time of the day or night.
To enhance service for NYPG’s advertisers, Accurate Imaging developed and implemented banner and button ad logic, allowing NYPG to offer greater coverage to its advertisers while reporting click through rates.
The updated look and feel and improved functionality of the new website design by Accurate Imaging supports NYPG’s objective to give its advertisers and site visitors the professional experience and quality service they have come to expect and need on-set.
NYPG is NY’s oldest and most trusted film production guide, providing information on all aspects of film, commercial and video pre-production, production and post-production. For more information visit www.nypg.com.