AIMG recently updated the website of longtime client Autoswage, a global contact pin and specialty hardware manufacturer located in Shelton, CT, to reflect the company’s recent changes and newly expanded capabilities.
To provide a greater range of products to industrial and commercial manufacturing customers, Autoswage sold its swaging business and increased its cold form rolling, cold heading, bandoliering, and specialty plating processes. AIMG was asked to develop additional web pages and create new content for the existing website, which was originally developed by AIMG several years ago, to promote these changes.
In addition to reflecting the new business direction, the updates included elements to enhance the end-user experience and support conversion goals. Enhancements included fresh digital images with Flash animation, copy edits for the original pages, and additional search optimized copy, title tags, and meta data for the newly developed web pages. AIMG performed the initial search engine optimization several years ago, which has resulted in continued page one Google rankings for the client’s principle product offerings.
Global marketing agency AIMG provides comprehensive internet marketing services including website development, content development, search engine optimization, and pay per click management.
For information visit www.autoswage.com.