AIMG | Accurate Imagingenhanced E-Z-EMdirect mail marketing campaign with custom designed web landing pages. To support the campaign to promote new products, the landing pages were designed to facilitate the easy ordering of the product samples, including an online form that converts to a printable PDF that makes it easy for respondents to provide the obligatory physician's information required by law.
In order to take advantage of the offer, the physician's number and signature are needed. To accommodate this requirement, AIMG created an easy to use online form that converts to a printable PDF. Once the form is filled in online and submitted, it automatically becomes a printable PDF that includes the details that were filled in by the respondent. All that is left is to print the form, fill in the physician's and signature and fax the order to the number provided for proper tracking.
AIMG | Accurate Imagingcreated landing pages that make it easy for interested respondents to get their free product sample. The landing pages also help E-Z-EM track response to their direct mail campaigns. As an additional benefit to E-Z-EM, the respondent absorbs the cost of the form and faxing, reducing overall mailing expenses for E-Z-EM.
About E-Z-EM
E-Z-EM is a recognized leader in manufacturing products used for imaging the gastrointestinal tract. Today, the business encompasses CT imaging, Virtual Colonoscopy, Speech Pathology, Gastro devices and accessories, and Healthcare Decontaminants. E-Z-EM, Inc. is a publicly held corporation whose shares are traded on the NASDAQ National Market under the symbol EZEM. Visit www.ezem.com for more information.