Global marketing agency AIMG developed a public relations video for leading 4130 steel and 4340 steel supplier Benedict-Miller. The video focuses on the vehicles, equipment, manpower, materials and time donated by Benedict-Miller to the Kenilworth Fire Department and the 9/11 Memorial project.
“Benedict-Miller is a proud member of the Kenilworth, NJ community,” stated Joe DeMicco, CEO & Founder of AIMG. “The video needed to demonstrate the full extent of Benedict-Miller’s involvement with the Borough’s 9/11 Memorial project as well as the feelings of pride they have to this day for having had the opportunity to help out.”
The Kenilworth Fire Department had originally contacted the steel company when it needed help with a piece of a steel beam from one of the Twin Towers which was given to them for responding to the tragedy. The KFD wanted the steel to be used in the Kenilworth 9/11 Memorial honoring victims, their families, and the First Responders Sgt. Robert Kaulfers, Mr. John Tobin, and Mr. John Ueltzhoeffer, who lost their lives in the attack on the World Trade Center.
As active members in the community, Benedict-Miller was approached by the KFD for their steel expertise. The company happily donated the full extent of their resources to the construction process. The 2:55 sec. video follows Benedict-Miller’s involvement from the day they acquired the special WTC steel beam to the Memorial Dedication during the National Moment of Remembrance on September 11, 2011, on the front lawn of Kenilworth’s Borough Hall.
“I was honored to have the opportunity to show support for my community by offering whatever assistance I could to the Kenilworth Fire Department,” explained Jerry Shaw, Sr., CEO & Owner of Benedict-Miller, “so that our fallen heroes could be remembered with the dignity and respect they deserve.”
AIMG is a full service marketing and web development agency that partners with companies to help them market and build their business both online and offline.