Analytics

An Overview of LinkedIn Analytics

LinkedIn isn’t just important for jobseekers and recruiters, it's also a great way for businesses to connect with their prospects and customers. Thousands of businesses maintain company pages – providing information on their history, values, products, and initiatives.

What Beginners Need to Know About Google Analytics

Across the Internet, more than 10 million sites use Google Analytics. The search titan’s free analytics suite is used by about 53% of all websites and has a strong trend of historical growth. The reasons are obvious: Google Analytics is fast, free, easy to use, and backed by a brand with incredible data processing power.

Using Facebook Insights to Improve Your Social Strategy

Is your business using Facebook Insights to maximize social reach and engagement? Insights is an analytics tool that provides detailed information you can use to discover which content is getting the most attention from your users.

Building Your Brand With Facebook

An active Facebook page gives prospects and devoted supporters a place to get news, information, and bargains. Coupled with a strategic vision for content marketing and community management, it provides unparalleled opportunities to meet new clients while cross-selling and upselling existing ones. As with so much of digital marketing, consistent effort is the key to success.

An Overview of Twitter Analytics

In Twitter's Analytics Tool, you’ll find information about your followers, their engagements, shares, likes, and click-thru information. Let’s take a closer look at some of what you’ll find.