Content

7 Essential Elements of a Small Business Website

7 Essential Elements of a Small Business Website

A small business may not have the long history or large team of its competitors. However, there is one area where looking as professional as your rivals is simply a matter of putting in the effort: Your small business website. When your website has all the features it needs, it conveys prestige to visitors. Don’t miss […]

Google Mobile-First Indexing Facts and Myths

Google Mobile-First Indexing Facts & Myths

Search is changing, and Google is changing with it. More search traffic now originates from a mobile device than from a desktop computer. With this in mind, Google now uses the mobile version of your site as the definitive “copy” that determine search rankings. This is referred to as “mobile-first indexing,” and understandably, it has […]

How to Build a Successful B2B Website That Generates Leads

How to Build a Successful B2B Website That Generates Leads

B2B buyers don’t make impulse buys. They know how important it is for them to compare one B2B website with another and the options they have to offer to make an informed decision – which can take weeks or months. When these buyers arrive at your site, they may be hearing about you for the […]

B2B content marketing

Five B2B Content Marketing Strategies That Work

Read our Industrial Marketing blog to learn about effective B2B content marketing strategies that could make your brand stand out to achieve its objective.

Debunking Keyword Density Myths in Content Marketing

Debunking Keyword Density Myths in Content Marketing

The ideal keyword density for a piece of content doesn’t exist. In content marketing, using keywords naturally and speaking to the reader is far more effective. Read the blog to see why keyword density is nothing but a myth.